Giving

We are dedicated to supporting members of our community, regardless of their ability to pay. As a nonprofit hospice, we offer no-cost care to those in need. Generous community philanthropy  allows us to give high-quality support to terminally ill patients and their families. We also provide grief counseling for loved ones and children, teens, and adults in the community.

WAYS TO GIVE
Colorful buttons of different shapes laid out on a white surface.

Your Gift Truly Matters

Your generosity and support are essential to our mission. Thanks to you, we can bring dignity and compassion to those in our community who need it most. Your contributions truly make a difference in their lives.

Fundraising Events

A NIGHT OF REMEMBRANCE

YOU’RE INVITED 

Join us for the 33rd Annual Memorial Illumination, featuring celebrations in Charlottesville and Culpeper. We look forward to coming together as a community to celebrate those who have touched our lives, and our presence will make this occasion even more special. Learn more here.

To celebrate the lives of those you’d like to honor and remember this holiday season, we invite you to make a gift of $20 or more to sponsor a light. For every light you sponsor, you can send a tribute card to let family and friends know about the light given in their loved one’s name.

When you sponsor a light, your contribution supports us in our work to provide peaceful resolution and comprehensive grief services to our community – bringing peace to our neighbors and purpose to our mission.

Sponsor a Light TODAY!

EVERY MILE IS A GIFT

Presented by

On behalf of Hospice of the Piedmont, a heartfelt thank you to you all who participated in the 23rd annual HOP 5K Run & Walk! We had a lovely spring morning for our nearly 400 runners, walkers and volunteers, who came together to engage in healthy competition, remember loved ones, and celebrate community.

Through the generous support of our community and local business partnerships, we are making a meaningful difference in the lives of those we serve. Thank you for your unwavering support and generosity. And mark your calendars for next year – Saturday, May 10, 2025!

If you’d like to sponsor the 2025 event, contact our Development Officer at ophelia.lenz@hopva.org.

A male golfer in american flag clothing

A MEMORABLE DAY

Presented by

We’d like extend our deepest gratitude to each and every one of you for your unwavering support of our mission. The Piedmont Golf Classic on May 24 at the Fauquier Springs Country Club was a resounding success, thanks to your generous contributions.

CONGRATULATIONS to #263 of the 50/50 Drawing!

As we reflect on the success of this year’s tournament, we ask you to Save The Date for May 23, 2025, for another memorable day of golf and goodwill.

If you’d like to sponsor the 2025 tournament, contact our Development Officer at shannon.gearing@hopva.org.

Candid 2023 Gold Seal of Transparency

Hospice of the Piedmont has been awarded the 2023 Gold Seal of Transparency from Candid’s GuideStar, the world’s premier data source on nonprofit organizations.

You can support our work with trust and confidence, knowing we’re verified by Candid.
View our profile.

Frequently Asked Questions

There are many ways you can support Hospice of the Piedmont in providing quality end-of-life care and free grief and bereavement support to our community. Gifts of all sizes make a difference and are tax-deductible, as allowed by law. Please make your gift or pledge today.

  • Why support Hospice of the Piedmont?

    Since 1980, Hospice of the Piedmont has provided high-quality, compassionate hospice and grief support care across central and northern Virginia. We’ve earned our outstanding reputation by delivering the most comprehensive end-of-life and bereavement care supported by dedicated volunteers.

    As a nonprofit organization, Hospice of the Piedmont reinvests all earnings into providing patients with high-quality, end-of-life care, supporting friends and neighbors in our community through free grief and bereavement services, and training the next generation of hospice and palliative care healthcare professionals. Reinvestment lays the foundation for everything we do, and because Hospice of the Piedmont is the area’s oldest and most experienced hospice, we view our supporters as co-visionaries in our shared journey through life and death.

    Your gift holds great power to help Hospice of the Piedmont continue to transform end-of-life care and grief and bereavement support in our community.

    You can learn more about funding opportunities and ways to give by exploring this site.

  • Can I make my gift online?

    Yes! Give online now through Hospice of the Piedmont’s secure online giving website.

  • Can I make a gift of stock to Hospice of the Piedmont?

    Yes! You may call a member of our Development team at 434-972-3568 between 8:30 a.m. and 5 p.m. Eastern time, Monday through Friday. Click here for a copy of our stock gift instructions to provide to your financial advisor.

  • Where do I send my gift? How do I make out the check?

    To make a gift by mail using a check or credit card, please complete this contribution form. Mail the completed form and your check, if applicable, to:

    Hospice of the Piedmont
    Attn: Development Office
    675 Peter Jefferson Parkway, Suite 300
    Charlottesville, VA 22911

  • Can I speak with someone on the phone about making a gift?

    Yes! To make a gift or to speak to a development officer, please call 434-972-3568 between 8:30 a.m. and 5 p.m. Eastern time, Monday through Friday.

  • How do I make my gift in memory or in honor of someone?

    A gift can be made in memory or in honor of a special person. When making your gift, please indicate the name of the person you wish to honor and provide a mailing address on the contribution form, in a short note, or in the memo portion of a check addressed to Hospice of the Piedmont. You may make your gift online, or mail a check to:

    Hospice of the Piedmont
    Attn: Development Office
    675 Peter Jefferson Parkway, Suite 300
    Charlottesville, VA 22911

  • Can my gift be electronically deducted from my checking account or credit card?

    Yes! To make an electronic gift by checking account or credit card, please call 434-972-3568 between 8:30 a.m. and 5 p.m. Eastern time, Monday through Friday. To give online with a credit card or from your checking account, visit our donation page.

  • Can I include Hospice of the Piedmont in my long-term estate or financial plans?

    Hospice of the Piedmont welcomes gifts through your long-term estate or financial plans. By making gifts in this way, you join with us to ensure our unique model of patient-centric hospice care continues for generations to come. Please contact Lauri Wilson, Director of Major Gifts, at 434-972-3538 for more information.

  • Can I include information on memorial gifts to Hospice of the Piedmont in an obituary?

    Hospice of the Piedmont’s Development staff members can help you include memorial gift information in obituaries. Sample sentences include:

    The family requests that memorial gifts be designated to Hospice of the Piedmont. Memorials can be made online  at hopva.org/give or mailed to:

    Hospice of the Piedmont
    Attn: Development Office
    675 Peter Jefferson Parkway, Suite 300
    Charlottesville, VA 22911

    Gifts in memory of Mr. Smith can be made to Hospice of the Piedmont.

  • Does Hospice of the Piedmont accept employer matching gifts?

    Many employers have matching gift programs through which your generosity to Hospice of the Piedmont can be multiplied. As a nonprofit organization, Hospice of the Piedmont is eligible for many matching gift programs of corporations, foundations, and other organizations.

    Commonwealth Virginia Campaign (CVC) – we proudly participate in the CVC, the Commonwealth of Virginia’s workplace giving campaign. If available to you, give through the CVC and your donation will add up to a significant gift. (CVC #200112)

    United Way – If your employer promotes workplace giving through a United Way campaign, designate your contribution to HOP by including the following information on your designation form:

    Hospice of the Piedmont
    EIN#: 52-1205921
    675 Peter Jefferson Parkway, Suite 300
    Charlottesville, VA 22911

  • Is my gift tax-deductible?

    Hospice of the Piedmont is a not-for-profit 501(c)(3) charitable organization, and contributions are tax-deductible to the extent allowed by law. Hospice of the Piedmont’s tax identification number is #52-1205921.

    To confirm that Hospice of the Piedmont has received your gift and for tax purposes, you’ll receive a letter documenting the gift amount.

Development Team

If you’d like to speak with our development team about how you can support our work, reach out at gift@hopva.org.

Jenn Downs smiling with her arms crossed in front of a blurred out pond background
Jenn Downs

Chief Marketing and Development Officer

Ms. Downs joined Hospice of the Piedmont in 2022. She brings more than 15 years of marketing and development experience to the organization. Previously, Jenn served as Director of Marketing and Communications for the Sentara Blue Ridge Region and, prior to that, was a news reporter and producer for NBC29 in Charlottesville. Jenn has a strong and insightful understanding of the community we serve. As part of the Hospice of the Piedmont family, she is pleased to be able to help those in our community understand the services provided by the organization and the tangible benefits and support that Hospice of the Piedmont provides for both patients and their families at the end of life. In addition, she understands the importance of the complementary services the organization can offer thanks to generous community philanthropy. She’s committed to stewarding the gifts the organization receives and ensuring philanthropy provides an ongoing meaningful impact on patients, families, and the greater community. Jenn graduated from the University of Virginia. She also is a graduate of The Advisory Board Fellowship and Leadership Charlottesville. Jenn and her husband live in Crozet with their two sons. In her free time, she enjoys distance running, biking, and exploring the great trails and wineries and breweries our area has to offer. Jenn can be reached at jenn.downs@hopva.org.

Lauri Wilson, Hospice of the Piedmont's Director of Major Gifts, stands outside wearing a colorful shirt against
Lauri Wilson

Director of Major Gifts

Lauri Wilson joined Hospice of the Piedmont in 2024. She brings forty years of marketing and development experience to the organization. Before joining Hospice of the Piedmont, Ms. Wilson served as Director of Development for The Paramount Theater and prior to that was part of the Martha Jefferson Hospital Foundation development team. As part of the Hospice of the Piedmont family, she will focus her endeavors on furthering relationships with major donors while continuing to grow the endowment to ensure that quality end-of-life and grief services are available for all today, tomorrow, and well into the future. Ms. Wilson feels it’s a privilege to be in a position of stewarding the gifts the organization receives while ensuring philanthropy provides an ongoing meaningful impact to patients, families, and the greater community. She and her husband live in Charlottesville with their mischievous golden retriever Cooper. In her free time, she enjoys spending time with her three grands, distance running with friends, and visiting the beautiful blue ridge mountains. Ms. Wilson can be reached at lauri.wilson@hopva.org.

Sarah-Grace Parr smiling in front of a blurred background of grass and a pond. She is wearing a pearl necklace and a blazer.
Sarah-grace Parr

Director of Donor Services

Sarah-grace Parr joined Hospice of the Piedmont in 2019. Ms. Parr serves on both the Development and Finance teams at Hospice of the Piedmont. In Development, she helps drive the fundraising process by initiating strategy meetings with teammates; providing consultation regarding fundraising and engagement data and analysis; and facilitating an understanding of giving data to development officers. In Finance, she supports the Chief Financial Officer in reporting organizational efficacy and providing analysis of business units, programs, and staffing needs to accommodate patient care. Ms. Parr brings her expertise in gift processing, data mining, data visualization, report writing, programming, statistics, and predictive modeling. Prior to joining the development team at Hospice of the Piedmont, she was the Senior Prospect Manger at the University of Virginia Health System Development Office. There, she managed Major and Principal prospect donors to help the University Health System prepare for their $1 billion dollar campaign. Ms. Parr is a true “townie” as she and her family has lived in the Charlottesville area for many generations. She currently lives in Scottsville with her husband Gary, their two daughters, Alexis and Elayna, and son, Jeremy. When she is not submerged in data, she teaches gymnastic at the local recreation center and enjoys time with family and friends. Ms. Parr can be reached at sarahgrace.parr@hopva.org.

Shannon Gearing smiling in front of a flower bush
Shannon Gearing

Development Officer

Shannon Gearing joined the Hospice of the Piedmont Development team in 2014 when Hospice of the Piedmont and Hospice of the Rapidan completed their merger. As Development Coordinator of Hospice of the Rapidan, she was responsible for all special events fundraising, outreach, and marketing. Ms. Gearing currently oversees event coordination in Hospice of the Piedmont’s northern region. Her extensive experience in event production and management, website management, and marketing includes a previous role as Executive Officer for the Piedmont Virginia Building Industry Association. Ms. Gearing can be reached at shannon.gearing@hopva.org.

Hospice of the Piedmont Development Officer Ophelia Lenz wears a light green top and a colorful blue scarf
Ophelia Lenz

Development Officer

Ophelia Lenz joined the Hospice of the Piedmont Development team in 2024. Before joining Hospice of the Piedmont, Ms. Lenz began her career as a photojournalist for newspapers in North Carolina and Pennsylvania. For the last 11 years, she has been supporting educational travel as Director of Account Management at WorldStrides. After losing her father in 2022 to a long battle with cancer, she was drawn to the important work that Hospice of the Piedmont does to support patients, their caregivers, and families in their time of need. As part of the Development team, Ms. Lenz is honored to help ensure the continuation and growth of the vital services that generous community philanthropy makes possible. Ms. Lenz lives in Charlottesville and can be found tilling the soil at her community garden plot, taking the train to Princeton to visit her daughter Lucy, or cheering her son Max along at his cross-country meets.

Ashley Doherty wears a light colored v-neck top and stands in front of a tree and some bushes
Ashley Doherty

Development Associate

Ashley Doherty joined the Hospice of the Piedmont Development team in August 2024. A native of Charlottesville, she is a proud graduate of the University of Virginia. Before joining Hospice of the Piedmont, Ashley worked in construction design for a local homebuilder, where she honed her skills in project management and client relations. Her passion for community engagement and philanthropy inspired her to make a career shift to Hospice of the Piedmont, where she now supports the Development team with fundraising initiatives and donor relations.

Ashley is married and has two teenage sons who keep her on her toes. In her free time, she enjoys taking walks with friends, playing pickleball, and spending quality time with her family. Ashley is excited to bring her enthusiasm and local roots to her role, helping to further Hospice of the Piedmont’s mission in the community she loves. Ms. Doherty can be reached at ashley.doherty@hopva.org.